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Schools, like companies, have great opportunities in social media. They can use it to engage their students and prospective students, to build networks of their faculty and alumni, to enhance the class experience by broadcasting some of them online and using twitter to get reactions to the class content and many other options.

I posted my take about the opportunities that Goizueta Business School has in social media and talked about this again here.

My friend Kate Brodock, the founder of  Other Side Group, covers social media and it’s applications in higher education in her company’s blog in depth.

108 High Resolution Dark Denim Social Media Icons, originally uploaded by webtreatsetc.

I like Gladwell because he writes about subjects i find interesting and he is a talented story teller. By now, I enjoyed reading  Blink and Outliers and some of the articles published in What The Dog Saw (Kottke: Links to What the Dog Saw).

A popular author (Mitch Joel calls him a rock star), his work covers subjects like the phenomena of word of mouth (The Tipping Point), intuition (Blink), success (Outliers), quarterbacks and dog whispers (What the dog saw) .

I believe that the debate about his work and its accuracy makes is valuable. It highlights the importance of critical thinking and some of the limits that journalism has versus pure science work. (Watts, Pinsker, Pinsker 2, Fake Gladwell on Christmas).

Earlier today, I enjoyed an interesting c-span interview with Gladwell. It includes a discussion about his critics, his work, the books he read, Canadian history and more.  I highly recommend it.
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The topic My Children will Do it Differently is a tough one. Maybe since we don’t have kids yet. Or maybe because it led to a long reflection process on the last couple of months – my job search, the economy, visa, business school, and more.

I decided to leave all of these to other posts and write about a subject that I am sure will be important to my children as it is to my parents and to my wife and me – knowledge and studying. I tried to think of some ways that these will change in the future:

Love of reading, originally uploaded by Erica_Marshall.

Their books will be interactive – They will include text, video, music. Think of a version of  Where the Wild Things Are which allows the reader to view video from the movie or listen to the president reading it.

They will attend global classes – With today’s advance in education technology and universities offering classes online, the future classes can reach students from around the world simultaneously. A good example from a somewhat related technology is the live broadcasts of event in USTREAM . A combination of video streaming and twitter feed allows people from all around the world participate watch a lecture, and discuss it.

They will use social media in school – What if a school create a network on Ning and allow kids and their parents to join? They can share photos from class activities, exchange links to online content related to the class, organize meetups for Sundays and more. All under a close environment, utilizing only the good aspects of social networks.

They won’t wait for the morning newspaper -  Growing up, reading the fresh newspaper was the most expected moment in my morning. Today, I get my morning use straight from my google reader. I still enjoy the fresh stream of data, but there is no excitement about it, just routine. I wonder what morning excitement can we create.

If you enjoyed the post, please consider sharing it or leaving a comment, and come back tomorrow for the next post in The 100 Posts Challenge.

What made TEDxPeachtree on Friday a success?

On Friday I have attended the 2009 TEDxPeachtree event. It was amazing. I enjoyed all the talks, and the nice selection of TED videos (Jill Bolte Taylor, Elizabeth Gilbert and Pattie Maes) and I couldn’t stop talking about it during the weekend.

It’s a combination of few parameters that made this a successful event:

  1. The speakers – It was a privilege to listen to this group of passionate speakers. I specially enjoyed the diversity of subjects from Hip-Hop and Comics to Flights and water painting. Not every day one has the opportunity to learn about so many subjects in such a short time. Each talk triggered me to go and learn more about the speaker’s work and the area of expertise he/she has.
  2. The organizing team – Easy to use site, fair registration process, free admission, constant communication as new speakers and new sponsors were added to the conference – these and other steps made the
  3. The audience -A group of curios people who came to learn new ideas and share from their own. It was fun to discuss the talks with the other people in the room and I really enjoyed the tweetup. Some of the people I had the opportunity to meet were: @JennyDeVaughn, @professordaddyo (who was a speaker), @TravTurn, @fscordato, @DaveWaltersATL, @leejones, @davidscohen, @BoldVentures
  4. The live broadcast – By broadcasting the event online, TEDxPeachtree reached audience around the world and allowed any one to enjoy it and discuss it on twitter (#TEDxPT).
  5. The location – The Atlanta campus of Savannah College of Art and Design (SCAD) is a wonderful facility. Located in the iXL building, it offers the attendees a nice combination of rooms, walls covered with the students art works and nicely designed cafeteria (The Hub).

SCAD Sign, originally uploaded by RW PhotoBug.

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Update: As I was reading the post again I realized the title doesn’t really fit

The Less-Than-Free model could be a chapter in Chris Anderson’s Free.

Benchmark Capita’s Bill Gurley post Google Redefines Disruption: The “Less Than Free” Business Model earlier today. It quickly became a hot topic and defined a new business model.

In his post Bill describe the disruptive model used by Google to distribute its Android operation system for mobile phones. Google offers the system free of charge and will split their ad revenue with the developers.

The Less-Than-Free model is also relevant to the debate between Anderson and Gladwell, which I described in my Free post – Will newspaper be able to build a Less-Than-Free model to improve their distribution both online and off line?

Free
It’s a giant cupcake and Android! (@ Googleplex – B44), by David Recordon. Chris Anderson’s Free

If you enjoyed the post, please consider sharing it or leaving a comment, and come back tomorrow for the next post in The 100 Posts Challenge.

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