Schools, like companies, have great opportunities in social media. They can use it to engage their students and prospective students, to build networks of their faculty and alumni, to enhance the class experience by broadcasting some of them online and using twitter to get reactions to the class content and many other options.
I posted my take about the opportunities that Goizueta Business School has in social media and talked about this again here.
My friend Kate Brodock, the founder of Other Side Group, covers social media and it’s applications in higher education in her company’s blog in depth.
108 High Resolution Dark Denim Social Media Icons, originally uploaded by webtreatsetc.